Legal
Privacy Policy
Last updated: September 26, 2026 · Effective: October 3, 2026
Overview
InsightWorks (the "Company") complies with the Personal Information Protection Act of Korea, the Act on Promotion of Information and Communications Network Utilization, the Act on Consumer Protection in Electronic Commerce, and other applicable laws. This policy applies to the main site (insightworks.io) and all services operated under it, including VisibleBrand (AI-VIEW) and IdeaVet. The Korean version of this policy is the authoritative text.
1. Purposes of Collection and Use
· Receiving service requests, identity confirmation, and contract fulfillment · Providing services and delivering outputs (diagnoses, reports, deliverables) · Payment, refund, settlement, and electronic receipt issuance · Responding to inquiries, complaints, and dispute resolution · Service improvement, quality management, and statistical analysis · (With optional consent) Marketing and event information
2. Personal Information We Collect
① Inquiries/applications — Required: name (contact person), email address or phone number / Optional: company or brand name, industry, website URL, service of interest, inquiry details ② Paid service payments — order number, payment amount, payment method, approval date/time, approval number, PG transaction ID, card issuer/type and partial card number (first 6 digits), payer name, payer phone number, email address ③ Automatically collected — IP address, cookies, service usage records, device/browser information, access timestamps We do not store full card numbers, card passwords, CVC codes, or account passwords. Payment authentication data is handled by the payment gateway and is not transmitted to the Company. Payer name and phone number are values entered by the user in the payment window and delivered to the Company as part of the payment result; the Company retains them for contract fulfillment (payment confirmation, refunds, support). These items are processed without separate consent under Article 15(1)4 of the Personal Information Protection Act (contract performance) and are disclosed separately from items processed with consent (Article 22(3)). We do not collect resident registration numbers as a rule.
3. Collection Methods
· Direct input via website, application forms, and consultation forms · Payment information received via payment gateways (PG) · Automatic generation and collection during service use
4. Retention and Use Period
We destroy personal information without delay once the purpose of collection is fulfilled, except where retention is required by law, in which case the information is stored separately from other personal information (Article 21(3)): · Records on contracts or withdrawal of offers (orders, payments, refund requests, payer name/contact/email) — 5 years (E-Commerce Act, Enforcement Decree Art. 6(1)2) · Records on payment and supply of goods (payment method, approval number, date, amount, card issuer) — 5 years (Art. 6(1)3) · Records on consumer complaints or dispute resolution — 3 years (Art. 6(1)4) · Records on display/advertising — 6 months (Art. 6(1)1) · Access logs and communication records — 3 months (Protection of Communications Secrets Act) · Consultation/inquiry records not leading to a contract — 1 year (internal policy) · Website usage analytics data (usage records and device information linked to a cookie identifier) — 14 months from collection (deleted automatically on a monthly basis upon expiry). Aggregated statistics not linked to an individual user are not subject to this period. · Marketing consent records — until consent is withdrawn Information subject to statutory retention cannot be deleted before the retention period expires, even upon user request (E-Commerce Act Art. 6(2); PIPA Art. 21(1) proviso). It is not used for any purpose other than retention.
5. Provision to Third Parties
① We do not provide personal information to third parties beyond the purposes in Section 1. ② Exceptions apply where the user has given separate prior consent, or where required by law or legal proceedings such as investigations or trials. ③ Where third-party provision becomes necessary, we notify the recipient, purpose, items, and retention period in advance and obtain consent.
6. Outsourcing of Processing
We outsource the following processing tasks and supervise the processors in accordance with Article 26 of PIPA: · PortOne Korea / KG INICIS and other payment gateways — payment processing, approval/cancellation/refund handling (order/payment info, payer name/contact, email) · Supabase Inc. — database operation and storage (service data in general) · Railway Corp. / Cloudflare, Inc. — hosting and transmission security (connection/transmission data) · Google LLC — email delivery, operational data management (email address, inquiry details) · Google LLC — website usage analytics for our main site (insightworks.io) via Google Analytics (cookie identifier, service usage records, device/browser information, approximate location information) · Anthropic, PBC and other AI processors — automated generation of diagnoses and reports (minimum items required) Processors are limited to those actually in use; changes are disclosed through this policy.
7. Overseas Transfer
Under Article 28-8(1)3(a) of PIPA, we transfer personal information overseas for processing and storage necessary for contract fulfillment, disclosed as follows: · Supabase Inc. — Australia / service, order, and consultation data / database operation / until outsourcing contract ends or service use stops · Railway Corp. / Cloudflare, Inc. — USA / connection and transmission data / hosting and security / until contract ends · Google LLC — USA / email address, inquiry details / mail delivery and data management / until contract ends · Google LLC (Google Analytics) — USA (data may be stored in countries where Google operates data centers) / cookie identifier, service usage records, device/browser information, approximate location information / website usage analytics for our main site / 14 months from collection (excluding aggregated statistics not linked to an individual user) · Anthropic, PBC — USA / minimum items for output generation / automated report generation / until processing completes Timing and method: transmitted over the network as needed during service use, payment, and diagnosis. Refusal: you may refuse overseas transfer by emailing hello@insightworks.io. As these transfers are essential to service delivery and payment processing, refusal may limit your use of the services.
8. Cookies
① We use cookies for service delivery, convenience, and statistical analysis. ② We use two categories of cookies: · Essential cookies — required for normal service functionality. · Analytics cookies — Google Analytics cookies used to compile visit statistics for our main site (insightworks.io). Page views, time on page, and referral sources are processed for aggregate statistics only. ③ The analytics cookies and their lifetimes are as follows. All are first-party cookies set on our own domain; we do not use third-party cookies. · _ga — identifier used to distinguish visitors / up to 400 days (may be shorter depending on browser policy) · _ga_G-VTD22CLT69 — maintains session state / up to 400 days (may be shorter depending on browser policy) ④ Your IP address is used by Google Analytics to derive an approximate location at the country, region, and city level. We do not view or retain individual raw IP addresses through Google Analytics; we see only aggregated approximate location statistics. ⑤ We do not use advertising-oriented tracking features. Specifically, we do not use Google Signals, ads personalization, Google Ads account linking, User-provided data, or Enhanced conversions, and we do not provide analytics data to advertising companies. We also do not combine analytics data with personally identifying information such as names or email addresses. ⑥ You may refuse cookies via your browser settings (Settings > Privacy and Security), which may limit some features. ⑦ To opt out of analytics cookies only, you may install Google's "Google Analytics Opt-out Browser Add-on" (https://tools.google.com/dlpage/gaoptout). This does not limit your use of our services.
9. Destruction of Personal Information
① Personal information is destroyed without delay once the retention period expires or the purpose is fulfilled. ② Electronic files are deleted irreversibly; paper documents are shredded or incinerated. ③ Information retained under statutory obligations (Section 4) is stored separately, with the legal basis and items as listed in that section.
10. Your Rights and How to Exercise Them
① Users (and legal representatives) may request access, correction, deletion, suspension of processing, or withdrawal of consent at any time. ② Requests can be made by email (hello@insightworks.io) or phone (+82-70-8027-2881) and are handled without delay. Information under statutory retention (Section 4) cannot be deleted within the retention period. ③ For reports or counseling on privacy infringement: KISA Privacy Center (privacy.kisa.or.kr / 118), Personal Information Dispute Mediation Committee (kopico.go.kr / 1833-6972).
11. Security Measures
· Minimized account access rights, password and two-factor authentication management · Minimized identification risk (ID numbers, minimal collection of real names/sensitive data) · Transmission encryption and storage/device security management · HMAC-SHA256 signature verification for payment webhooks · Contractual safeguards with external processors · Access log retention and abnormal access monitoring
12. Chief Privacy Officer
Name/Title: Jusung Hong / CEO · Chief Privacy Officer Phone: +82-70-8027-2881 Email: hello@insightworks.io.
13. Notification of Changes
· Changes to this policy are announced on the website before taking effect. · Material changes (collected items, purposes, third-party provision, retention periods) are notified separately before the effective date, with re-consent obtained where necessary.
Business Information
Company: InsightWorks · Representative: Jusung Hong Business Registration No.: 774-68-00611 · E-Commerce Registration No.: 2026-Seoul Gangseo-1382 Address: 706, Hanil Novellia Tower, 10 Magokjungang 1-ro, Gangseo-gu, Seoul, Korea Tel: +82-70-8027-2881 · Email: hello@insightworks.io